Universidad Iberoamericana Tijuana Biblioteca Loyola

Business strategy and policy /

Smith, Garry D., 1948-

Business strategy and policy / Garry D. Smith, Danny R. Arnorld, Bobby G. Bizzell - 2nd. ed. - Dallas : Houghton Mifflin, 1988 - xviii, 1006 p. : ill. ; 25 cm.

Includes bibliographical references and index

0395369460


Planeación estratégica --Estudio de casos

HD 30.28 / S56 1988

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