International marketing
Cateora, Philip R.
International marketing / Philip R. Cateora - 6th. ed. - Homewood, Ill. : Irwin , 1987 - xxviii, 840 p. : il. ; 26 cm - The irwin series in marketing .
Incluye índice
0256036403
Mercadotecnia internacional
HF 1009.5 / C38 1987
International marketing / Philip R. Cateora - 6th. ed. - Homewood, Ill. : Irwin , 1987 - xxviii, 840 p. : il. ; 26 cm - The irwin series in marketing .
Incluye índice
0256036403
Mercadotecnia internacional
HF 1009.5 / C38 1987