Men, motives, and markets
Alderson, Wroe
Men, motives, and markets / By Wroe Alderson and Michael H. Halbert - Englewood Cliffs, N.J. : Prentice-Hall , 1968 - 118 p. ; 23 cm - Prentice-Hall Foundations of marketing series .
Incluye índice
Mercadotecnia
HF 5415.2 / A45 1968
Men, motives, and markets / By Wroe Alderson and Michael H. Halbert - Englewood Cliffs, N.J. : Prentice-Hall , 1968 - 118 p. ; 23 cm - Prentice-Hall Foundations of marketing series .
Incluye índice
Mercadotecnia
HF 5415.2 / A45 1968