Investigación de mercados contemporánea (Registro nro. 19473)

Detalles MARC
000 -LEADER
fixed length control field	nam a22 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	MX-MxUI
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20180305110635.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	180305s1999 mx \|\|\|\|\| \|\|\|\| 00\| 0 spa d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9687529571
040 ## - CATALOGING SOURCE
Transcribing agency	MX-MxUI
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5415.2
Item number	M3318 1999
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	McDaniel, Carl D.
Relator term	autor
245 ## - TITLE STATEMENT
Title	Investigación de mercados contemporánea
Statement of responsibility, etc	/ Carl McDaniel, Roger Gates; traducción María Teresa Aguilar
250 ## - EDITION STATEMENT
Edition statement	4a. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	México :
Name of publisher, distributor, etc	International Thomson,
Date of publication, distribution, etc	1999.
300 ## - PHYSICAL DESCRIPTION
Extent	xxxv, 780 p. :
Other physical details	il. ;
Dimensions	26 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note	Incluye índice
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note	Incluye glosario
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note	Traducción de: Contemporary marketing research.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Investigación de mercado
9 (RLIN)	9507
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Gates, Roger ,
Relator term	coaut.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Aguilar, María Teresa
Relator term	tr.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Library of Congress Classification
Koha item type	Libro

Existencias
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type	Date checked out
		Library of Congress Classification			Acervo general	Biblioteca Loyola (Tijuana)	Biblioteca Loyola (Tijuana)	Sala principal	22/02/2011		HF 5415.2M3318 1999	032966	11/04/2011	ej.2	11/04/2011	Libro
		Library of Congress Classification			Acervo general	Biblioteca Loyola (Tijuana)	Biblioteca Loyola (Tijuana)	Sala principal	22/02/2011	1	HF 5415.2M3318 1999	046630	04/03/2013	ej.1	11/04/2011	Libro	28/02/2013