Posicionamiento : (Registro nro. 20744)

Detalles MARC
000 -LEADER
fixed length control field	00762nam a2200229 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	MX-MxUI
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20190510203922.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	130415t xxu\|\|\|\|\| \|\|\|\| 00\| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	139789701036686
040 ## - CATALOGING SOURCE
Transcribing agency	MX-MxUI
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5827.2
Item number	R5318 2002
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Ries, Al
9 (RLIN)	9785
245 ## - TITLE STATEMENT
Title	Posicionamiento :
Remainder of title	la batalla por su mente /
Statement of responsibility, etc	Al Ries, Jack Trout; traducción Karla Ivonne Sdinz de la Peña Alcocer
250 ## - EDITION STATEMENT
Edition statement	2da. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	México
Name of publisher, distributor, etc	: McGraw-Hill
Date of publication, distribution, etc	, 2002
300 ## - PHYSICAL DESCRIPTION
Extent	xii, 246p.
Other physical details	: il.
Dimensions	; 25 cm.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note	Incluye índice
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note	Traducción de: Positioning the batle for your mind
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Posicionamiento (Publicidad)
9 (RLIN)	9786
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Trout, Jack
Relator term	, coaut.
9 (RLIN)	9787
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Library of Congress Classification
Koha item type	Libro
Koha issues (borrowed), all copies	2

Existencias
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Total Renewals	Full call number	Barcode	Date last seen	Date checked out	Copy number	Price effective from	Koha item type
		Library of Congress Classification			Acervo general	Biblioteca Loyola (Tijuana)	Biblioteca Loyola (Tijuana)	Sala principal	07/03/2011	3	2	HF 5827.2R5318 2002	043763	12/12/2016	01/12/2016	ej.1	11/04/2011	Libro
		Library of Congress Classification			Acervo general	Biblioteca Loyola (Tijuana)	Biblioteca Loyola (Tijuana)	Sala principal	05/04/2013	1		HF 5827.2 R5318 2002	048986	17/05/2019	10/05/2019	ej.2	05/04/2013	Libro