Principles of marketing / (Registro nro. 21206)

Detalles MARC
000 -LEADER
fixed length control field	00743nam a22002417a 4500
003 - CONTROL NUMBER IDENTIFIER
control field	MX-MxUI
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20140513180357.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	110811s1990 xxua \|r\|\|\|\| 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0673385655
040 ## - CATALOGING SOURCE
Transcribing agency	MX-MxUI
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title	eng
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number	HF 5415
Item number	K55 1990
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Kinnear, Thomas C.,
Dates associated with a name	1943-
9 (RLIN)	828
245 10 - TITLE STATEMENT
Title	Principles of marketing /
Statement of responsibility, etc	Thomas C. Kinnear, Kenneth L. Bernhardt
250 ## - EDITION STATEMENT
Edition statement	3rd. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc	Glenview, Ill. :
Name of publisher, distributor, etc	Scott, Foresman,
Date of publication, distribution, etc	1990
300 ## - PHYSICAL DESCRIPTION
Extent	765 p. :
Other physical details	ill. ;
Dimensions	27 cm.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title	Scott, Foresman series in marketing
9 (RLIN)	829
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc	Includes bibliographical references
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Mercadotecnia
9 (RLIN)	23
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Bernhardt, Kenneth L.,
Relator term	coaut.
9 (RLIN)	830
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Libro

Existencias
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Copy number	Price effective from	Koha item type
		Library of Congress Classification			Acervo general	Biblioteca Loyola (Tijuana)	Biblioteca Loyola (Tijuana)	Sala principal	11/08/2011		HF 5415 K55 1990	047559	11/08/2011	ej.1	11/08/2011	Libro